Rihanna tops the charts on the Billboard Top 100 for the third week in a row with the sulfurous, catchy song “Rude Boy”.  In recent news, she has now posted the most Hot 100 top 10s by a female artist since the beginning of the last decade. Atlanta- based rapper B.O.B  jumps to the  number 2 spot with the song “Nothing On You” featuring Bruno Mars. Alternative Rock band Train are listed as number 3 with the song “Hey Soul Sister” – their highest charting song to date and their biggest commercial success.

Grammy winners Lady Antebellum maintain their spot in the top 5, ranked this week at number 4 with their enjoyable slice of Pop-Country “Need You Now”, they were previously holding the runner-up slot for the past two weeks.

Pop superstar Lady Gaga inks the number 5 spot with her hit song “Telephone” featuring Beyonce. Her controversial video for the song had the internet going crazy these past weeks! British newcomer Taio Cruz is listed number 6 this week with the dance/ club banger “Break Your heart” featuring Rap artist Ludacris. International pop superstars Black Eyed Peas and their hit song “Imma Be” still hold on to the top 10, listed at the 7 spot on the charts. The forever trending topic on Twitter, pop artist Justin Bieber is number 8 on the chart this week for his song “Baby” featuring Ludacris. Lil Wayne’s artists, Young Money persist to the top 10 with their classic “BedRock” featuring Lloyd. Rounding out the top ten this week is Ke$ha and her catchy, mega hit “Tik Tok’ (Tik Tok).

1. Rihanna- Rude boy
2. B.O.B featuring Bruno Mars- Nothing On You
3. Train- Hey, Soul Sister
4. Lady Antebellum-Need You Now
5. Lady Gaga feat Beyonce- Telephone
6. Taio Cruz Featuring Ludacris-Break Your Heart
7. The Black Eyed Peas-Imma Be
8. Justin Bieber Featuring Ludacris-Baby
9. Young Money Featuring Lloyd-BedRock

10.  Ke$ha- TiK ToK

During the pre-game coverage of the Dallas Cowboys – Kansas City Chiefs match on Sunday, Fox NFL Sunday and Burger King showed a rather tasteless skit that featured Dallas Cowboys players Jason Whitten and Marion Barber along with and the Cowboys’ coach, Wade Phillips in the locker room taking cheap shots at quarterback Tony Romo and his weak performance on the field lately. Except, all of the rips and insults had nothing to do with Romo, but rather about his ex-girlfriend, Jessica Simpson and her supposed weight gain.

I can see how some people would find this funny. After all, the target demographic of 18-34 year old men who are tuning in for football are going to have a fratastic sense of humor. But the bigger hilarity in this is not only the irony that Simpson’s weight is in much better shape than the majority of American women (and not to mention, most of Americans themselves), but the fact that a fast food chain like Burger King would even dare make weight jokes in a skit that is sponsored by them. Isn’t that a huge oxymoron? That’s not even funny – that’s just plain dumb.

You can watch a shaky version of the video on YouTube: Fox NFL Sunday/Burger King skit.

- Sabina for AMP3 Public Relations

Not exactly. Jon and Kate were splashed across tabloids for months, lashing out at each other – Jon saying Kate is a super-control freak, Kate ripping on Jon’s playboy behavior. Kate came on talk shows like The View and Jon came on morning shows to discuss the divorce. Anything and everything about them was covered, and the public loved being fed it. So in retrospect, not exactly bad in terms of PR, even though it wasn’t necessarily considered “positive.”

Now, TLC is ready to bring the show back, but not without some major restructuring on the show’s premise and the dismissal of one of the major stars, thus changing the title of the show. The new show title? Simply, “Kate Plus 8.”

Yes, TLC kicked Jon to the curb (rightfully so) – I’m guessing because he hasn’t exactly projected “dad material” with his partying and womanizing ways. TLC says that the name is to reflect on the divorce of Jon and Kate, as well as to highlight Kate as a single mother raising her 8 young children. Props to you Kate for not ripping your hair out (yet). 

But fear not Team Jon fans (what, like all 5 of you?) – Jon will be guest starring on the show throughout the season when he comes to spend time with the kids. 

Will people still watch it? It could go either way. The whole debacle could reel in curious viewers about how the show is going to pan out. Now, they could either stick with it or they could just tune in for a few episodes and slowly forget about it. Ratings and time will only tell. 

The thing about entertainment PR is that you have to be able to fix something that’s broken – and in some cases, that involves rebranding and restructuring to produce an improved product. Here, we had a painful divorce that unraveled in front of millions and completely shattered the ultimate premise of the show. TLC was smart not to bring down the axe right away, but instead took sometime to sit down and re-evaluate how they were going they were going to make their highest-rated show still stay on the air and make it work. 

- Sabina for AMP3 Public Relations

Kim Kardashian is currently producing a reality TV show focusing on PR.

Is there anything Kim Kardashian isn’t doing? Actually, the better question is, what reality show is she not involved with? Access Hollywood is reporting that Ms. Kardashian is creating and producing a new reality show about working in public relations.

The show’s premise is to show the ins-and-outs of the corporate PR world (rather than representation of individuals) – sort of like all the other reality shows about the world of fashion magazines. It is reported that the pilot has already been shot and that it features PR “gurus” and friends of Kardashian, Jonathan Cheban and Simon Huck of Command Public Relations. Kardashian and some of her celeb friends will make appearances throughout the season.

Aside from the cued groans of the fact that this PR show is being produced by Kardashian (ready, and *groan*), it is kind of refreshing to see a show produced focusing on the PR industry. Over the past years, much of the reality shows have focused on magazines and publishing (i.e. Stylista for Elle, Running in Heels for Marie Claire). While people have a general idea of what PR entails, perhaps the show can give a better visual of how rigorous the industry is. Hopefully this show will be produced in a manner to show how vital PR is in terms of promotion, publicity and overall, running a successful business. Except, it probably won’t because hey, we need interesting television – and god forbid that actual reality is appealing. 

- Sabina for AMP3 Public Relations

Who would have thought a comedic anchor that claims he delivers “fake news” would be someone America would place their wholesome trust on?

In a poll conducted by Time.com, the question was asked following the death of the original most trusted man in America, legendary journalist and former CBS news anchor Walter Cronkite. The evening news contenders – CBS’s Katie Couric, ABC’s Charlie Gibson, NBC’s Brian Williams were all beat out by the wise guy, joke-cracking anchor – Comedy Central’s Jon Stewart, who was voted most trustworthy by 44 percent of the voters. Williams was runner-up with 29 percent, Gibson with 19 percent, and trailing behind was Miss Couric with 7 percent.

While the poll was anything but official, posing as a filler for the site where roughly 9,400 people clicked to vote – the poll raises several questions, mainly America’s lack of trust in mainstream media outlets. But the biggest question is, how real is the “fake news?”

-Sabina for AMP3 Public Relations